Looksmaxxing — notably as practiced by involuntary celibates — is defined as any attempt to improve or “maximize” one’s physical appearance in order to attract more — or even any — potential romantic or sexual partners.
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As for male looksmaxxing, there are different “interpretations” about what the “ideal looks” are, but in general it’s thought that they consist of having a well-groomed, lean, tall, and muscular/athletic body, a full head of hair, good skin quality, and a chiseled look of the face (strong, sharp, well-defined bone structure, especially a prominent jawline and high cheekbones).
However, there are actually two forms of looksmaxxing: mild or soft looksmaxxing (known as softmaxxing) and invasive or hard looksmaxxing (known as hardmaxxing or hardcoremaxxing).
Softmaxxing techniques include activities like getting a new haircut, grooming the eyebrows, treating facial acne, going to the gym, “mewing,” facial massage, dietary and nutritional care, wearing clean, appropriate and fashionable clothing, using makeup, taking supplements, moisturizing, having manicures and pedicures, that is, observing general skincare, teeth/dental care, and body care.
In a general sense, one could say that softmaxxing involves the use of non-invasive, affordable, and non-permanent methods/techniques to improve one’s physical appearance and perceived attractiveness.
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Hardmaxxing techniques include activities such as undergoing cosmetic surgery, getting implants, whitening, using anabolic steroids, “bonesmashing,” non-surgical medical procedures, extreme dieting, and limb lengthening procedures.
In contrast to softmaxxing, hardmaxxing methods and techniques are typically more or less permanent, usually expensive, invasive, and often extreme and potentially dangerous for one’s overall health.
Within both the softmaxxing and hardmaxxing “category” you’ll also find various maxxing subcategories or subtypes. Some softmaxxing subtypes include gymmaxxing, mewing, and groommaxxing, while some hardmaxxing subtypes include starvemaxxing, surgerymaxxing, and whitemaxxing.
